AI visibility audit
A fixed-price audit showing where ChatGPT, Perplexity, Gemini and Google AI Overviews mention you, where they name competitors instead, and why.
AEO for suppliers, distributors and manufacturers
Business buyers increasingly ask AI to shortlist suppliers. Most suppliers' websites were never built to be read by AI, which is a big opening for the ones that are.
Short answer: AEO for suppliers and distributors helps B2B companies get named when buyers ask AI assistants who supplies a product or service. It turns product and capability information into clear, structured pages, keeps company details consistent, and builds mentions on the directories and trade sources AI tools cite.
What do business buyers ask AI?
Buyers use AI to build shortlists fast, usually with specific requirements.
- Who supplies a specific product in my state or region?
- Which distributors offer next-day delivery or bulk pricing?
- Which companies handle a regulated service, such as medical waste disposal, near me?
- What are the alternatives to my current supplier?
Why are suppliers often invisible to AI?
Many supplier websites list products in PDFs, images or catalog systems that AI crawlers can't read well, and describe the company in vague terms. AI tools can't recommend what they can't clearly understand.
Because few suppliers have addressed this yet, the businesses that do can win AI recommendations quickly, even against larger competitors.
What do you do for suppliers?
We make your capabilities easy for AI tools to read, compare and recommend.
- Clear pages for each product line or service, with specs, service areas and lead times in plain text
- Organization, product and service schema markup
- Answer pages for the questions buyers ask before requesting a quote
- Listings on trade directories, marketplaces and industry associations
- Consistent company details across every profile
Have you worked with suppliers before?
Yes. We have worked with My Bio Waste and A1A Supplies USA, rebuilding their website SEO and then adding answer engine optimization. Across our clients, bookings and orders grew by around 30% within 60 days.
Common questions
Do B2B buyers really use ChatGPT to find suppliers?
More and more buyers use AI assistants to research and shortlist vendors before contacting anyone. Being on that shortlist means you are in the conversation before your competitors know there is one.
We sell hundreds of products. Do you optimize every page?
We start with the product lines and services that bring the most valuable orders, then expand. A few clear category and capability pages often matter more to AI than hundreds of thin product listings.
Related services
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Get your business mentioned and recommended when buyers ask ChatGPT who to hire or what to buy.
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Earn mentions on the directories, review sites and publications AI assistants trust in your category.