ChatGPT optimization
Get your business mentioned and recommended when buyers ask ChatGPT who to hire or what to buy.
Google AI Overviews optimization
AI Overviews sit above the regular results for many searches. Being cited there puts your business in front of buyers before they scroll.
Short answer: Google AI Overviews optimization is the work of getting your pages chosen as sources in the AI-generated summaries at the top of Google results and in AI Mode. It builds on strong SEO, then adds answer-first writing, structured data and clear page structure that Google can lift into a summary.
How does Google choose sources for AI Overviews?
AI Overviews are built from pages in Google's own index, so pages that already rank well and answer the question clearly are the most likely sources. Google favors content that is accurate, well structured and written by people with real experience.
This is why AI Overviews optimization starts with SEO foundations: fast, indexable pages with clear topics. On top of that, we shape content so a specific passage directly answers the question being searched.
What do you optimize?
We focus on the pages and questions most likely to trigger AI Overviews in your market.
- Question-based headings with a direct answer underneath each one
- Comparison tables, step lists and definitions Google can summarize
- Schema markup for your organization, services, FAQs and articles
- Author and company information that shows real experience
- Core Web Vitals and indexing in Google Search Console
What about Google AI Mode?
AI Mode is Google's conversational search experience. It draws on the same index and rewards the same qualities, so the work we do for AI Overviews also improves your chances of being cited in AI Mode.
How do you track AI Overview citations?
We track a fixed set of searches that show AI Overviews in your market, record which sources are cited each month, and report how often your pages appear compared with competitors.
Common questions
Do AI Overviews reduce website traffic?
They can reduce clicks for simple questions, because people get the answer on Google. For buying decisions, being the cited source puts your business in front of the buyer at the moment they compare options, which is where the valuable clicks and calls come from.
Can I opt out of AI Overviews?
You can limit how Google uses your content with snippet controls, but that usually also reduces how your pages appear in regular results. For most businesses, being cited is more valuable than opting out.
Do I need to rank on page one to appear in AI Overviews?
Ranking well helps a lot, but Google sometimes cites pages from beyond the first few results when they answer a question more directly. Clear, specific answers improve your chances either way.
Related services
Generative engine optimization (GEO)
GEO services that shape how generative AI models like ChatGPT, Gemini and Claude describe and recommend your brand.
AI visibility audit
A fixed-price audit showing where ChatGPT, Perplexity, Gemini and Google AI Overviews mention you, where they name competitors instead, and why.