AEO guides
Plain-English answers to the questions we hear most about answer engine optimization.
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AEO vs SEO: what's the difference and do you need both?
How answer engine optimization differs from SEO, where they overlap, and how to decide where to invest when buyers use both Google and AI assistants.
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How much does AEO cost in 2026?
Typical answer engine optimization pricing in 2026, from audits to monthly retainers, what each price level includes, and red flags to watch for.
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How to get your business recommended by ChatGPT
Seven practical steps to improve the chances ChatGPT mentions and recommends your business, from crawler access and answer-first pages to reviews and citations.
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What is answer engine optimization (AEO)?
A plain-English explanation of answer engine optimization, how it differs from SEO, and what it takes to get your business recommended by ChatGPT and Google AI Overviews.